Friday, April 23, 2004

The American Spirit of Entrepreneurship

Listen to this:

Clothes can make a statement. Urban-bag designer Tom Bihn has discovered that labels can, too.
Bihn's sales have doubled since a French-language presidential insult mysteriously made its way onto the bilingual washing instructions for hundreds of his laptop bags and backpacks.
The labels read: "Nous sommes desoles que notre president soit un idiot. Nous n'avons pas vote pour lui."
Translated into English: "We are sorry that our president is an idiot. We didn't vote for him."

Bihn says that he doesn't know who put this message in the labels, but he's not trying to find which of his ten employees might be the culprit:

"We're not really looking real hard because it's been really good for business," Bihn said. "If somebody admits to doing it we'll give 'em a raise."